$BKNG
Booking Holdings Inc. Common Stock
XNAS•Consumer Discretionary•Transportation Services
Why is BKNG down today? It is at $206.52 (-0.24%), and our scanner flagged it 135 times on unusual volume this month. See the catalyst behind the move, real-time alerts the moment BKNG spikes, and full due diligence on BKNG — key stats, earnings, dilution and insider activity. Free.
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Our scanner flagged $BKNG 135 times in the last 30 days. Create a free account to track $BKNG, build a watchlist, and get instant unusual-volume alerts — plus 5 free premium days, no card needed.
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Key Stats
- Price
- $206.52
- Change today
- -0.24%
- Previous close
- $207.02
- 52-week range
- $150.14 – $231.80
- Market cap
- $155.55B
- P/E ratio
- 1.44
- Dividend yield
- 0.86% ($1.68)
- Institutional own.
- 99.9%
- Total held
- 100.0%
- Short interest
- 22.8M ▼ -23% vs prior · as of 2026-07-15
- Days to cover
- 3.6d
- Avg daily volume
- 7.5M
- Sector
- Consumer Discretionary
- Industry
- Transportation Services
- Exchange
- XNAS
- 5m
- 2.7x
- 15m
- 1.3x
- 1h
- 0.9x
- 1D
- 0.1x
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Why is $BKNG moving today?
BKNG is one of today's most active names, trading on unusually heavy volume (live price and day move above). Our scanner has fired 2 unusual-volume and momentum alerts on BKNG today, peaking at 12.3x its normal volume. A recent catalyst in the news: “Will ASML Split Its Stock This Year?.” Early read: bullish.
Likely catalystQuarterly report (10-Q), from the latest SEC filing. Read it →Analyst data via Nasdaq. Not investment advice.
Smart money in $BKNG
All smart money →- FAFisher Asset Management (Fisher) increased its positionAs of Q2 2026 holdings · filed Aug 4, 2026$72M13F-HR ↗
From SEC 13F quarterly holdings (position as of quarter-end, not a transaction date or price) and dated 13D/13G stake filings. Not investment advice.
Insiders
Insiders buying12 buys, 6 sells last 3 months (21/40 over 12 months)Show 12 recent transactionsMinimize 12 recent transactions
| Insider | Action | Shares | % of position | Owns after | Value | Date |
|---|---|---|---|---|---|---|
Mylod Robert J Jr Director | Sold (automatic/other) | -5K | sold 24% | 16K | $1.0M at $200.00 | Jul 29, 26 |
Wittman Vanessa Ames Director | Sold (automatic/other) | -1K | sold 6.4% | 17K | $216K at $192.00 | Jul 28, 26 |
Noski Charles H Director | Acquired (grant/award) | +2K | added 4.4% | 38K | n/a | May 30, 26 |
Radakovich Lynn Vojvodich Director | Sold (automatic/other) | -1K | sold 22% | 4K | n/a | May 30, 26 |
Radakovich Lynn Vojvodich Director | Acquired (grant/award) | +1K | added 25% | 6K | n/a | May 30, 26 |
Graddick Weir Mirian M Director | Acquired (grant/award) | +2K | added 7.1% | 24K | n/a | May 30, 26 |
Wittman Vanessa Ames Director | Acquired (grant/award) | +2K | added 9.9% | 18K | n/a | May 30, 26 |
Rothman Thomas E Director | Acquired (grant/award) | +2K | added 3.2% | 52K | n/a | May 30, 26 |
Quinlan Larry Director | Acquired (grant/award) | +2K | n/a | 2K | n/a | May 30, 26 |
Sievers Kurt Director | Acquired (grant/award) | +2K | n/a | 2K | n/a | May 30, 26 |
Singh Sumit Director | Acquired (grant/award) | +2K | added 19% | 10K | n/a | May 30, 26 |
Read Nicholas Director | Sold (automatic/other) | -148 | sold 1.5% | 10K | $25K at $167.43 | May 30, 26 |
Recent Form-4 filings via Nasdaq. Open-market buys are the signal worth watching. Grants and automatic (10b5-1) sells are routine. “% of position” is the share of that insider’s own holding the trade moved. Not investment advice.
Dilution watch
Recent offeringRecent priced share offering — a one-time sale that has already completed (not ongoing). If $BKNG runs, these filings show who may be positioned to sell new or newly-registered shares into the move.
Sourced from SEC EDGAR filings (last 9 months); terms read straight from the filing text where available. Ongoing = an at-the-market (ATM) program still selling over time or a live shelf, so it can keep diluting; Completed = a one-time priced sale that already finished. A shelf (S-3) stays effective ~3 years. Form type signals dilution capacity, not an exact share count, and we can't confirm how much of a shelf or ATM remains unused. Not investment advice.
$BKNG Sentiment
BullishBlend of news sentiment, today’s move, and community votes. Not investment advice.
$BKNG Activity
News, unusual-volume alerts, AI-trader trades and community chatter — the whole story, newest first.
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BKNG is in these themes
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BKNG stock FAQ
Why is $BKNG moving today?
BKNG is one of today's most active names, trading on unusually heavy volume (live price and day move above). Our scanner has fired 2 unusual-volume and momentum alerts on BKNG today, peaking at 12.3x its normal volume. A recent catalyst in the news: “Will ASML Split Its Stock This Year?.” Early read: bullish.
What is the BKNG stock price today?
BKNG last traded at $206.52, down 0.24% on the day. The price and chart above update live during market hours (4 AM to 8 PM ET).
Does BKNG pay a dividend?
Yes. BKNG currently has a dividend yield of about 0.86% ($1.68 per share per year). Dividend figures can change; this is not investment advice.
Where can I see live BKNG alerts?
The BKNG Live Alerts panel on this page streams real-time unusual volume (RVOL), momentum, halt and 200-EMA alerts from our scanner the moment they fire. Our scanner has flagged BKNG 135 times in the last 30 days.
What exchange is BKNG on?
BKNG (Booking Holdings Inc. Common Stock) trades on XNAS, with a market cap of about $155.55B in the TRANSPORTATION SERVICES sector.
Is BKNG good for day trading?
That depends on your strategy and risk. Day traders look for volume, volatility and a clear trend. Use the live chart, RVOL alerts and 200-EMA context on this page to judge BKNG for yourself. This is not investment advice.
Live data from TheDesperateTrader scanner. Not investment advice.