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$SBUX

Starbucks Corp

XNASConsumer DiscretionaryRetail-Eating & Drinking Places

$104.54-1.38%$1.46Prev $106.00LIVE Full chart Live alerts
No recent price bars, the chart lights up when SBUX starts printing.

Why is SBUX down today? It is at $104.54 (-1.38%), and our scanner flagged it 54 times on unusual volume this month. See the catalyst behind the move, real-time alerts the moment SBUX spikes, and full due diligence on SBUX — key stats, earnings, dilution and insider activity. Free.

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Our scanner flagged $SBUX 54 times in the last 30 days. Create a free account to track $SBUX, build a watchlist, and get instant unusual-volume alerts — plus 5 free premium days, no card needed.

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Key Stats

Price & performance
Price
$104.54
Change today
-1.38%
Previous close
$106.00
52-week range
$77.99 – $109.23
Valuation & dividend
Market cap
$120.84B
Ownership & volume
Shares outstanding
1.14B
SEC · as of 2026-07-23 · 14d
Short interest
46.9M
▼ -3% vs prior · as of 2026-07-15
Short % of float
4.1%
Days to cover
7.4d
Avg daily volume
8.8M
Classification
Sector
Consumer Discretionary
Industry
Retail-Eating & Drinking Places
Exchange
XNAS
Relative volumevs this time of day
5m
0.9x
15m
0.8x
1hthin
0.4x
1D
0.0x

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Why is $SBUX down today?

Here is the latest on SBUX from our scanner (live price and day move above). We have not detected an unusual-volume catalyst for SBUX today, so it is trading in line with its recent range. The moment our scanner flags unusual activity, the reason will appear here.

Likely catalystQuarterly report (10-Q), from the latest SEC filing. Read it →
Why is $SBUX moving? →▶ Replay the moveAuto-generated from live scanner data. Not investment advice.
Trading profileShortableEasy to borrowNo SSRBorrow via Alpaca · SSR from Reg SHO 201
Wall Street consensusStrong Buy18 analysts
Avg target $118.88(+14% upside)
Range $110 – $143
12 buy6 hold0 sell

Analyst data via Nasdaq. Not investment advice.

Insiders

Insiders selling0 buys, 4 sells last 3 months (18/27 over 12 months)
Show 12 recent transactions
InsiderActionShares% of positionOwns afterValueDate
Brewer Brady
Officer
Sold (automatic/other)-2Ksold 2.8%77K$232K
at $104.00
Jul 6, 26
Kelly Sara
Officer
Sold (automatic/other)-316sold 0.5%58K$32K
at $101.59
Jun 15, 26
Brewer Brady
Officer
Sold (automatic/other)-588sold 0.7%80K$59K
at $100.00
Jun 11, 26
Brewer Brady
Officer
Sold (automatic/other)-2Ksold 2.0%80K$155K
at $94.33
Jun 5, 26
Brewer Brady
Officer
Sold (automatic/other)-2Ksold 2.7%82K$234K
at $104.81
May 5, 26
Kelly Sara
Officer
Sold (automatic/other)-2Ksold 3.4%58K$210K
at $105.00
Apr 29, 26
Brewer Brady
Officer
Sold (automatic/other)-588sold 0.7%84K$59K
at $100.00
Apr 17, 26
Brewer Brady
Officer
Sold (automatic/other)-2Ksold 1.9%84K$148K
at $90.00
Apr 6, 26
Allison Richard E Jr
Director
Acquired (grant/award)+4Kadded 11%40Kn/aMar 25, 26
Campion Andrew
Director
Acquired (grant/award)+4Kadded 16%30Kn/aMar 25, 26
Ford Beth
Director
Acquired (grant/award)+4Kadded 37%15Kn/aMar 25, 26
Knudstorp Jorgen Vig
Director
Acquired (grant/award)+5Kadded 9.0%58Kn/aMar 25, 26

Recent Form-4 filings via Nasdaq. Open-market buys are the signal worth watching. Grants and automatic (10b5-1) sells are routine. “% of position” is the share of that insider’s own holding the trade moved. Not investment advice.

$SBUX Sentiment

Neutral
Bearish56Bullish
📰 News: 2 bull · 1 bearToday: -1.4%👥 Community: 0 bull · 0 bear

Blend of news sentiment, today’s move, and community votes. Not investment advice.

$SBUX Activity

News, unusual-volume alerts, AI-trader trades and community chatter — the whole story, newest first.

News· The Motley Fool· 1d ago Neutral
Amazon.com vs. Dutch Bros: Which Stock Is a Better Buy in 2026, the E-Commerce Giant or the Fast-Growing Beverage Company?
News· The Motley Fool· 1d ago Bullish
Starbucks Is Bouncing Back. Here's Why Dutch Bros Is Still the Better Long-Term Buy.
Alert· 1d ago +0.8% vs EMA
SBUX 200EMA (1m) Trending · 50 bars · L3 · +0.82% above EMA · slope +0.12%
at $105.59
Alert· 1d ago +0.8% vs EMA
SBUX 200EMA (1m) Trending · 50 bars · L3 · +0.82% above EMA · slope +0.12%
at $105.59
Alert· 1d ago +0.5% vs EMA
$SBUX near 200 EMA: +0.48% from 200 EMA at 2:42 PM ET
at $104.87
Alert· 1d ago 2.2× RVOL
SBUX hit 2.162x RVOL at 2:42 PM ET
at $104.87
Alert· 1d ago +0.7% vs EMA
$SBUX near 200 EMA: +0.68% from 200 EMA at 12:50 PM ET
at $104.66
Alert· 1d ago 8.3× RVOL
SBUX hit 8.305x RVOL at 12:50 PM ET
at $104.66
Alert· 1d ago 9.6× RVOL
SBUX hit 9.590x RVOL at 10:52 AM ET
at $103.43
Alert· 2d ago -0.3% vs EMA
$SBUX near 200 EMA: -0.27% from 200 EMA at 2:35 PM ET
at $104.53
Alert· 2d ago 10.7× RVOL
SBUX hit 10.676x RVOL at 2:35 PM ET
at $104.53
Alert· 2d ago -0.2% vs EMA
$SBUX near 200 EMA: -0.24% from 200 EMA at 2:01 PM ET
at $104.68
Alert· 2d ago 3.1× RVOL
SBUX hit 3.089x RVOL at 2:01 PM ET
at $104.68
Alert· 2d ago 6.9× RVOL
SBUX hit 6.879x RVOL at 10:51 AM ET
at $105.18
News· The Motley Fool· 3d ago Neutral
If I Were in My 20s, I'd Buy This Magnificent ETF and Hold It Until Retirement
News· The Motley Fool· 5d ago Bullish
Starbucks vs. Chipotle: Both Restaurants Are Seeing Turnarounds, but Which Stock Is the Better Buy Today?
Alert· 5d ago +0.5% vs EMA
$SBUX near 200 EMA: +0.45% from 200 EMA at 1:53 PM ET
at $105.73
Alert· 5d ago 6.1× RVOL
SBUX hit 6.089x RVOL at 1:53 PM ET
at $105.73
Alert· 5d ago -0.2% vs EMA
$SBUX near 200 EMA: -0.20% from 200 EMA at 12:43 PM ET
at $105.18
Alert· 5d ago 10.1× RVOL
SBUX hit 10.079x RVOL at 12:43 PM ET
at $105.18
Alert· 6d ago -0.4% vs EMA
$SBUX near 200 EMA: -0.45% from 200 EMA at 9:04 AM ET
at $105.64
Alert· 6d ago 4.0× RVOL
SBUX hit 3.965x RVOL at 9:04 AM ET
at $105.64
Alert· 6d ago 9.9× RVOL
SBUX hit 9.917x RVOL at 3:54 PM ET
at $105.77
Alert· 6d ago 2.6× RVOL
SBUX hit 2.654x RVOL at 3:05 PM ET
at $106.34
Alert· 6d ago +0.5% vs EMA
$SBUX near 200 EMA: +0.47% from 200 EMA at 2:37 PM ET
at $107.68
Alert· 6d ago 2.9× RVOL
SBUX hit 2.887x RVOL at 2:37 PM ET
at $107.68
Alert· 6d ago -0.4% vs EMA
$SBUX near 200 EMA: -0.41% from 200 EMA at 1:54 PM ET
at $106.86
Alert· 6d ago 2.1× RVOL
SBUX hit 2.123x RVOL at 1:54 PM ET
at $106.86
Alert· 6d ago +0.1% vs EMA
$SBUX near 200 EMA: +0.11% from 200 EMA at 1:16 PM ET
at $107.66
News· SEC EDGAR· 7d ago
STARBUCKS CORP filed a Quarterly report (10-Q)
News· SEC EDGAR· 7d ago
STARBUCKS CORP filed an 8-K: Results of Operations
News· The Motley Fool· 7d ago Neutral
Dutch Bros vs. Beyond Meat: Which Consumer Stock Is a Better Buy in 2026?
News· The Motley Fool· 11d ago Bearish
Best Restaurant Stocks to Buy: Starbucks vs. McDonald's vs. Domino's

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SBUX stock FAQ

Why is $SBUX down today?

Here is the latest on SBUX from our scanner (live price and day move above). We have not detected an unusual-volume catalyst for SBUX today, so it is trading in line with its recent range. The moment our scanner flags unusual activity, the reason will appear here.

What is the SBUX stock price today?

SBUX last traded at $104.54, down 1.38% on the day. The price and chart above update live during market hours (4 AM to 8 PM ET).

Where can I see live SBUX alerts?

The SBUX Live Alerts panel on this page streams real-time unusual volume (RVOL), momentum, halt and 200-EMA alerts from our scanner the moment they fire. Our scanner has flagged SBUX 54 times in the last 30 days.

What exchange is SBUX on?

SBUX (Starbucks Corp) trades on XNAS, with a market cap of about $120.84B in the RETAIL-EATING & DRINKING PLACES sector.

Is SBUX good for day trading?

That depends on your strategy and risk. Day traders look for volume, volatility and a clear trend. Use the live chart, RVOL alerts and 200-EMA context on this page to judge SBUX for yourself. This is not investment advice.

Live data from TheDesperateTrader scanner. Not investment advice.