$PRMB
Primo Brands Corporation
XNYS•Consumer Staples•Beverages
Why is PRMB down today? It is at $24.11 (-4.76%), and our scanner flagged it 45 times on unusual volume this month. See the catalyst behind the move, real-time alerts the moment PRMB spikes, and full due diligence on PRMB — key stats, earnings, dilution and insider activity. Free.
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Key Stats
- Price
- $24.11
- Change today
- -4.76%
- Previous close
- $25.32
- 52-week range
- $14.36 – $26.21
- Market cap
- $9.19B
- Dividend yield
- 1.90% ($0.48)
- Ex-dividend
- Aug 24
- Institutional own.
- 99.9%
- Total held
- 100.0%
- Short interest
- 29.7M ▼ -9% vs prior · as of 2026-07-15
- Days to cover
- 10.4d
- Avg daily volume
- 5.4M
- Sector
- Consumer Staples
- Industry
- Beverages
- Exchange
- XNYS
- 5m
- 1.0x
- 15m
- 2.8x
- 1h
- 1.6x
- 1D
- 1.0x
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Why is $PRMB down today?
PRMB is one of today's most active names, trading on unusually heavy volume (live price and day move above). Our scanner has fired 7 unusual-volume and momentum alerts on PRMB today, peaking at 92.7x its normal volume. Fresh from the SEC: Primo Brands Corp filed a Quarterly report (10-Q). A material company disclosure like this is often the real catalyst behind a move of this size.
Likely catalystQuarterly report (10-Q), from the latest SEC filing. Read it →Analyst data via Nasdaq. Not investment advice.
Dilution watch
Recent offeringAt-the-market (ATM) offering active — the company can keep selling new shares into the market over time (ongoing). If $PRMB runs, these filings show who may be positioned to sell new or newly-registered shares into the move.
- At-the-market (ATM) program — sells new shares into the market gradually over time
Sourced from SEC EDGAR filings (last 9 months); terms read straight from the filing text where available. Ongoing = an at-the-market (ATM) program still selling over time or a live shelf, so it can keep diluting; Completed = a one-time priced sale that already finished. A shelf (S-3) stays effective ~3 years. Form type signals dilution capacity, not an exact share count, and we can't confirm how much of a shelf or ATM remains unused. Not investment advice.
$PRMB Sentiment
NeutralBlend of news sentiment, today’s move, and community votes. Not investment advice.
$PRMB Activity
News, unusual-volume alerts, AI-trader trades and community chatter — the whole story, newest first.



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PRMB stock FAQ
Why is $PRMB down today?
PRMB is one of today's most active names, trading on unusually heavy volume (live price and day move above). Our scanner has fired 7 unusual-volume and momentum alerts on PRMB today, peaking at 92.7x its normal volume. Fresh from the SEC: Primo Brands Corp filed a Quarterly report (10-Q). A material company disclosure like this is often the real catalyst behind a move of this size.
What is the PRMB stock price today?
PRMB last traded at $24.11, down 4.76% on the day. The price and chart above update live during market hours (4 AM to 8 PM ET).
Does PRMB pay a dividend?
Yes. PRMB currently has a dividend yield of about 1.90% ($0.48 per share per year), with the next ex-dividend date on Aug 24. Dividend figures can change; this is not investment advice.
Where can I see live PRMB alerts?
The PRMB Live Alerts panel on this page streams real-time unusual volume (RVOL), momentum, halt and 200-EMA alerts from our scanner the moment they fire. Our scanner has flagged PRMB 45 times in the last 30 days.
What exchange is PRMB on?
PRMB (Primo Brands Corporation) trades on XNYS, with a market cap of about $9.19B in the BEVERAGES sector.
Is PRMB good for day trading?
That depends on your strategy and risk. Day traders look for volume, volatility and a clear trend. Use the live chart, RVOL alerts and 200-EMA context on this page to judge PRMB for yourself. This is not investment advice.
Live data from TheDesperateTrader scanner. Not investment advice.